Top 3 Traits of a Successful Marketing Candidate

When interviewing marketing candidates, you will have a list of skills, experience and requirements that candidates must meet in order to be considered. But what about character and personality traits required for success? Those may differ based on your organizational culture, but every marketer should exhibit three important traits, no matter what the job function… Read more »

Tips for Implementing a Successful Feedback System

If your team is functioning well and achieving its goals, you may wonder why it would be important to implement a feedback system in the workplace. The truth is, lack of feedback causes employees to self-regulate. Without direction, they may focus energy on the wrong things, or they may even begin to slack off since… Read more »

Why Prioritization is Essential for Your Marketing Team

Most professionals have heard of the 80/20 rule which states that 80 percent of your results come from 20 percent of your efforts. This means that 80 percent of your sales volume is likely generated by 20 percent of your customers; 80 percent of your complaints come from 20 percent of your customers; and 80… Read more »

Networking in the Agriculture Industry

When it comes to finding new job opportunities in the agriculture industry, it’s often who you know that makes all the difference. Connections are important, but many professionals neglect networking because it can be time-consuming and overwhelming. If you’re serious about building your career in the ag business, however, it’s time to get serious about… Read more »

Why Didn’t You Get the Job?

As a sales and marketing professional, you understand the value of feedback in helping you grow and improve on the job. Feedback is equally important to a job search but it is difficult to know what went wrong or where you could improve because you never receive feedback from a hiring manager. If you don’t… Read more »

Help Your Project Managers Adapt to Change Quickly

Remote sales project managers can be an invaluable resource when you have goals to hit and objectives to manage. However, if you don’t help those project managers adapt quickly to change, they might not be as effective as you had hoped. Use these strategies to get your remote sales reps up and running quickly and… Read more »

Job Search Mistakes Even the Most Experienced Candidates Make

In today’s tight agriculture employment market, competition for sales and marketing jobs can be fierce, and making a single mistake can put you out of the running. Even if you’re an experienced candidate, you could be making mistakes you’re not aware of. Here are some practical ways to avoid those mistakes, so you can remain… Read more »

Should You Hire Project Managers on Right Fit or Right Impression?

As a hiring manager for agricultural sales, you know candidates never get a second chance to make a first impression. As humans, we make snap judgments about everyone we meet – including job candidates. It’s natural to judge appearance, manner of speaking, confidence and preparedness. However, it is important to look beyond your first impression… Read more »

How to Encourage Your Team to Improve Productivity

If you took a quick poll of your sales and marketing teams, most people would probably tell you that they are extremely busy. And it’s likely true. However, there is a difference between being busy and being productive, which often leads to a disconnect between management and the workforce. If you want your team to… Read more »

How to Think Like a Candidate

Today, the candidate experience matters more than ever before. First and foremost, a good experience tells candidates what they can expect from you if they accept an offer. A poor candidate experience signals a poor employee experience. If you offer a poor experience, candidates can review your company online on sites like Indeed and Glassdoor… Read more »