Why Prioritization is Essential for Your Marketing Team

Most professionals have heard of the 80/20 rule which states that 80 percent of your results come from 20 percent of your efforts. This means that 80 percent of your sales volume is likely generated by 20 percent of your customers; 80 percent of your complaints come from 20 percent of your customers; and 80… Read more »

The Benefits of Hiring Project Managers for Your Sales Team

Sales is a volatile profession in any field. Even the most skilled pros can be derailed by unforeseen changes in the market. When it comes to sales in the ag business, the volatility increases significantly. From market factors to technological changes to the forces of Mother Nature, agriculture companies must constantly strategize and innovate new… Read more »

Job Search Mistakes Even the Most Experienced Candidates Make

In today’s tight agriculture employment market, competition for sales and marketing jobs can be fierce, and making a single mistake can put you out of the running. Even if you’re an experienced candidate, you could be making mistakes you’re not aware of. Here are some practical ways to avoid those mistakes, so you can remain… Read more »

Should You Hire Project Managers on Right Fit or Right Impression?

As a hiring manager for agricultural sales, you know candidates never get a second chance to make a first impression. As humans, we make snap judgments about everyone we meet – including job candidates. It’s natural to judge appearance, manner of speaking, confidence and preparedness. However, it is important to look beyond your first impression… Read more »

How to Encourage Your Team to Improve Productivity

If you took a quick poll of your sales and marketing teams, most people would probably tell you that they are extremely busy. And it’s likely true. However, there is a difference between being busy and being productive, which often leads to a disconnect between management and the workforce. If you want your team to… Read more »

How to Think Like a Candidate

Today, the candidate experience matters more than ever before. First and foremost, a good experience tells candidates what they can expect from you if they accept an offer. A poor candidate experience signals a poor employee experience. If you offer a poor experience, candidates can review your company online on sites like Indeed and Glassdoor… Read more »

Interview Tips: Use Your Sales Tactics to Sell Yourself as the Right Candidate

Interviews are all about selling yourself. Therefore, it stands to reason you should use the sales tactics you’ve learned over the years to sell yourself as the right candidates for a sales role. After all, if you can’t sell yourself, how will you be able to sell the company’s products and services? Conduct Thorough Research… Read more »

What is Your Work Style?

During job interviews, hiring managers will likely ask you about your work style. No, they aren’t looking for a rundown of your office wardrobe. Rather, they are hoping to uncover clues that will help them discern your fitness for the role. Matching your work style to your employer is essential for your success. If your… Read more »

What Does Loyalty Mean to Your Workforce?

Every manager knows employee loyalty isn’t what it used to be just a few decades ago. The days of working for one company your entire career are long gone, and young people are hopping jobs as often as once every 15 months. Many employers are struggling to solve the loyalty puzzle; fortunately, there are ways… Read more »

Time Away? Try These Strategies to Re-Enter the Workforce Successfully

If you had to step out of the workforce for a while, re-entry can be overwhelming. Many people wonder if they are hirable after an absence, and they may fear they won’t be able to pick up their careers where they left off. The truth is, leaving the workforce is a common occurrence. Every day,… Read more »