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Improve Your Employer Branding With These 5 Tips

The battle for talent is fierce in today’s market and employers have to use as many tools as possible to attract and retain great people. One of the most important tools – but often the most neglected – is employer branding.   Your employer brand is the perception that people have about working at your company. Are you competitive like… Read more »

Three Ways to Solicit Honest Feedback From Your Employees

When you think about feedback in the workplace, you probably think about the constructive feedback you give your employees. However, honest feedback given to you from your employees is important, as well. Just as feedback helps employees improve performance, their feedback can help you and your organization improve its performance. Here are three ways to… Read more »

The Consequences of a Bad Hire

Hiring a new employee is a relief. After spending weeks (or even months) advertising your job, evaluating resumes, conducting interviews, checking references, and making a final decision, you’ve found your ideal candidate, and they accepted your offer. However, there will be times when it starts to become abundantly clear that the new employee isn’t who… Read more »

Your Guide to Writing Better Job Posts

Is your ag business struggling to attract qualified applicants to your sales and marketing jobs? If you’re not getting the right applicants, it’s easy to assume the problem is a lack of talent. However, the problem actually could be much closer to home. The key to attracting qualified and aligned candidates is writing job posts… Read more »

Attracting Candidates in a Tight Market

Attracting great candidates in today’s market is difficult. It’s easy to assume the problem is a lack of talent, but several factors contribute to recruiting challenges – not the least of which is a sustained period of low unemployment. Talented people have jobs, so they aren’t necessarily looking at job boards every day for new… Read more »

Do Your Employees Trust You?

When you think about the ways you can be a more effective leader, it’s important to factor in trust. When employees trust you, they will be willing to put forth the extra effort to support your goals. Lack of trust can fracture the cohesiveness of the entire group, and it can spread like wildfire. If… Read more »

How To Make Your Hiring Process More Engaging

Most employers understand how important employee engagement is to retention. However, those same employers often neglect to prioritize candidate engagement and its importance in the recruitment process. According to data from Gallup, engaged candidates are more productive when hired leading to a 10% boost in customer ratings, a 20% increase in sales and 21% greater profitability.… Read more »

Are You Asking the Right Interview Questions?

When interviewing sales and marketing talent, you, of course, want to focus on skills. You need people with the expertise to do the job well, but you also need more. You need to identify people who are motivated, passionate and enthusiastic about what they do and who will fit in well with their new team… Read more »

What to Look for in a Strong Account Manager Candidate

Account management isn’t easy – nor is it always easy to identify top account management candidates. After all, the job is complex – it’s part customer service, part sales, part consulting, part relationship-building and so much more. When hiring account managers, it’s important to know what to look for so you can be assured that… Read more »

Preparing Your Company for the Remote Workforce

Remote work is on the rise, increasing by nearly 40 percent of the last five years. Employees like the freedom that comes with working from home and employers embrace the overhead savings and the ability to recruit from a national pool of talent. However, moving to a remote workforce isn’t as simple as flipping a… Read more »